I’m sure you’ve seen plenty of business advertising that includes the term “certified, licensed and insured” along with the service being offered. The reason professionals include that statement with their advertising is to give potential clients the peace of mind. Clients want to know they’ll be hiring only qualified professionals who’ll get the job done right and are covered should anything go wrong.
Certified, licensed and insured means just that. The professional has all the necessary certification in their field, they have all the licenses required by federal and state authorities, and they have commercial liability insurance coverage that protects both themselves, their workers and you, the customer.
Here’s a little more information about each topic, that every professional as well as client, needs to know.
Certified
Nearly every profession in the United States as well as other countries, comes with some level of training and certification requirements. I’m sure you’ve heard of certified electricians, board certified mental health professionals, certified public accountants and other officially certified professionals.
This certification comes from a variety of sources including state and federal agencies, officially recognized and licensed training schools, technical schools and other places of higher education.
Official certification in any profession proves that the professional has gone through the necessary education and training required to become proficient in their craft. Clients hire certified professionals because it gives them confidence that the job will be done correctly.
Licensed
Just like certification, licensing is mandated for most professions by federal and state authorities. Professionals get a license to operate a business by showing proper training and certification credentials. In many places the professional must also take a test and pay an annual fee in order to obtain a license to operate their business in their state. Licensing requirements are in place to protect the consumer from unqualified or unskilled trades people. Nearly all businesses require some form of license to operate in every state in the U.S., from California to New Jersey, and from Michigan to Texas.
Insured
When a business or professional is insured it means that they have commercial insurance. Just like certification and licensing, most professionals are required by law to have some level of business insurance, especially liability insurance.
If you are a potential client you need to ask what type of insurance the contractor or professional has before you sign a contract to do business with them. Most will show you a certificate of insurance that proves they have coverage up to the limits of potential liability.
As a professional or contractor, it is your duty to make sure you have all the different commercial insurance policies required both by law in your area, and by your particular financial situation and risk situation. The best way to determine that is to check with local licensing agencies to see what you need for minimum coverage, then check with a licensed insurance broker or agent to get recommended policy types and limits above those minimum requirements.
The different types of commercial policies carried by companies and professionals include general liability for property damage and injuries, professional liability for mistakes, umbrella policies for amounts over policy limits, workers compensation for employees who get hurt on the job, as well as a handful of other policies specific to certain industries and professionals.
Remember, “certified, licensed and insured” means not only the ability to land more jobs from potential clients, it means you’re doing business above board and with all the proper credentials and coverage needed in today’s business world.
